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Buying guide

Gold & Silver Purity & Pricing

Know exactly what you are paying for. Here is how purity, weight and making charges decide the price of your jewellery.

Gold Purity Options

We offer gold jewellery from 9KT to 22KT, with applicable BIS hallmarking. The purity you choose depends on the design, how often you will wear it, and your budget.

KaratPurityBest for
22KT91.6% (916)Bridal, traditional and investment jewellery
18KT75.0% (750)Stone-set, diamond and modern designs
14KT58.5% (585)Durable daily wear
9KT37.5% (375)Affordable light pieces and gifts

Silver Purity Options

PurityCommon use
92.5% (Sterling)Jewellery, premium gifts, gold-plated silver
80%Pooja articles, utensils, value gifting
70% (selected items)Selected articles, depending on availability

Before you buy, we confirm the exact purity of every product. It is printed on your invoice, along with any applicable marking.

How Jewellery Price Is Calculated

Price = (the day's metal rate for that purity × net weight) + making charges + GST. Stones, if any, are charged separately and listed on the bill.
  • Metal rate: the market rate on the billing date
  • Net weight: the weight of the metal only, excluding stones
  • Making charges: depend on the design, how complex it is, and the order type
  • Wholesale and bulk orders: making charges from around 2–3%, confirmed for each order
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FAQs

Questions families ask us

What is the difference between 22KT and 18KT gold?

22KT gold is 91.6% pure and is the traditional choice for Indian and bridal jewellery. 18KT is 75% pure, which makes it stronger and better suited to stone-set and modern designs.

How do I check the hallmark on gold jewellery?

Look for the BIS logo, the purity grade (for example 22K916) and a 6-digit HUID code. You can verify the HUID in the BIS CARE app.

What purity of silver do you sell?

Mainly 92.5% and 80% silver, with 70% on selected items. The exact purity is confirmed before purchase and printed on your invoice.

Can I get today's gold rate on WhatsApp?

Yes. Message us on WhatsApp and our team will share the current gold and silver rates along with product availability.

Talk to a jewellery expert

Have a design in mind? Send the photo. We will make it.

Get a free estimate of the weight and price on WhatsApp, or book a live video call to see our collection.